our way
About us
Founded in Milan by Sergi Villar, an industry veteran with 25 years of experience in international real estate and finance, the last 13 of which working as Kering’s Global Real Estate Director where he oversaw the retail development of brands such as Gucci, Saint Laurent, Bottega Veneta, Balenciaga and Boucheron across the world and completed some of the largest and most iconic high street retail real estate investments in recent years.
Sergi will combine his insider’s and long-term business relationships with collaborations with the best experts in each market to achieve the companies’ goals, while curating a best-in-class in-house team.

our way
About us
Founded in Milan by Sergi Villar, an industry veteran with 25 years of experience in international real estate and finance, the last 13 of which working as Kering’s Global Real Estate Director where he oversaw the retail development of brands such as Gucci, Saint Laurent, Bottega Veneta, Balenciaga and Boucheron across the world and completed some of the largest and most iconic high street retail real estate investments in recent years.
Sergi will combine his insider’s and long-term business relationships with collaborations with the best experts in each market to achieve the companies’ goals, while curating a best-in-class in-house team.



What's included
Main Services
EXISTING FOOTPRINT
ASSESMENT

Retail development
planning

Market
analysis

Financial
evaluation

Execution of real estate
and retail development plans

Worldwide
investments

our way
Mission
Senato Properties’ mission is to redefine the landscape of real estate advisory and investment with a unique market positioning focusing on a selected number of high quality brands and properties, by being responsible stewards and empowering our clients with unparalleled expertise in the luxury retail and real estate industries, innovative and tailored solutions as well as commitment to excellence that transcends traditional advisory boundaries.


our way
Mission
Senato Properties’ mission is to redefine the landscape of real estate advisory and investment with a unique market positioning focusing on a selected number of high quality brands and properties, by being responsible stewards and empowering our clients with unparalleled expertise in the luxury retail and real estate industries, innovative and tailored solutions as well as commitment to excellence that transcends traditional advisory boundaries.
Senato Properties is a newly incorporated private real estate advisory and investment firm providing a dedicated and top-quality be spoke service for luxury brands and investors that want to expand their retail foot print in the most competitive markets in the world.
Senato Properties is a newly incorporated private real estate advisory and investment firm providing a dedicated and top-quality be spoke service for luxury brands and investors that want to expand their retail foot print in the most competitive markets in the world.
Senato Properties is a newly incorporated private real estate advisory and investment firm providing a dedicated and top-quality be spoke service for luxury brands and investors that want to expand their retail foot print in the most competitive markets in the world.
our way
Values
Integrity
Upholding the highest ethical
standards in all aspects of the business, guided
by honesty, transparency, and accountability 
Client Centric
Placing the interests and well being of our clients at the forefront of everything
we do, fostering long term relationships built on trust and mutual respect. 
Stewardship
Acting as responsible stewards of our clients’ assets and the resources entrusted to us, striving to maximize returns while minimizing risk and adhering to sustainable investment practices. 
Mindfulness
Acknowledging that success extends beyond financial achievements, we embrace a comprehensive approach that considers the personal well being, fulfilment and overall prosperity of our clients. 
Innovation
We embrace a culture of innovation, continually adapting to anticipate and fulfill the evolving needs of our clients. 
Meet our leadership

Safety
Sergi villar
CEO & FOUNDER
Luxury Industry Expertise: Over 13 years at Kering as Global Real Estate Group Director, leading strategic retail expansion projects and high-profile property investments (over €4 billion) in key markets such as Paris, Milan, London, New York and Tokyo.
Global Business Experience: 25 years of professional experience in international environments, holding key regional and global roles (based in France, Italy, UK and Spain) and managing cross-border initiatives.
Notable Achievements: Successfully completed investments in multiple asset classes (retail, offices, logistics) and designed and executed new market entry and large-scale retail portfolio optimization strategies for luxury brands across the world.